Corby Spirit and Wine, the Canadian affiliate of Pernod Ricard, is reporting a significant boost in sales, largely attributed to the ongoing ban on American alcohol products in most Canadian provinces. The ban, which began in March of last year, stems from trade disputes with the United States and has led retailers to focus on stocking local alternatives.
For the first half of fiscal 2026, which ended December 31, 2025, Corby announced organic revenue of CA$142.3 million, marking its highest ever recorded for the period. This represents a 13% increase compared to the previous year. The company's second-quarter sales also saw a 10% rise, reaching CA$66.9 million. The growth is attributed to the expansion of Corby's ready-to-drink (RTD) business and greater shelf presence in Canadian stores.
Corby's President and CEO, Florence Tresarrieu, noted the company's strong performance despite a volatile market. "Our record H1 revenue and continued earnings growth attest to the strength and balance of our diversified portfolio, the ongoing success of our RTD expansion, and the disciplined commercial execution of our teams across the country," she stated. Corby's RTD portfolio includes brands like Nude and Cottage Springs.
The ban on U. S. alcohol was initially implemented as a retaliatory measure against tariffs imposed by the U. S. on Canadian goods. While some economists warned of potential negative consequences from the trade dispute, Corby appears to be benefiting from the shift in consumer demand towards Canadian-made spirits.
